Our Design & Development Process
We begin the design process by identifying key website objectives. Once the Proposal is signed off and the initial deposit paid, we will create a customised homepage ‘mock-up’ based on the latest design trends and user experience (UX) design principles.
Once this is approved, we will then start building the main pages before getting sign off on design and moving into the development of your site. Once we receive final sign off on your website we will then make the site live on your server and provide you with the necessary documentation/support post going live.
Our SEO Process
SEO Audit – Once you come on board with Elite Digital, we’ll begin by completing a full audit of your website and getting a thorough understanding of your business and industry vertical. We will review content, backlinks, technical issues as well as key ranking factors.
Keyword Research – We conduct in-depth keyword research to learn about your business landscape to be able to determine the best targeted keywords. We will then strategically implement them to achieve the best results and drive quality traffic.
On Page and Content Strategy – We will undertake keyword implementation and correct placement as well as optimisation of meta titles, headers, and descriptions to ensure SEO campaign effectiveness and increase in search ranking positioning. We will check code to content ratios and close content gaps by ensuring content is relevant and engaging. We follow the EEAT methodology – expertise, experience, authority and trust methodology to increase traffic and website credibility.
Off Page and Technical SEO – We will implement relevant and quality, strong link building to improve domain authority and keyword rankings. We adopt white hat SEO strategies and focus on quality, high authoritative websites that are key to SEO success. We will address all technical issues including website speed and ensure relevant sitemaps and robots files are implemented at server level.
Performance Reporting – We provide comprehensive monthly reporting and provide data on the overall performance of your website to ensure maximum campaign effectiveness.